Our Branding & Marketing Services

Serving the Industries that Build and Support Society

We believe marketing isn’t just about web traffic or click-rates (although those metrics matter), it’s about people — your crews, your customers, and the community you serve. We take pride in doing work that moves our clients' businesses forward and makes life better for hardworking individuals.

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Creative Services Built to Wrk

FieldWrk partners with companies in essential industries to help them stand out and scale their business through branding, storytelling, and marketing that doesn’t just look good, but actually drives results. We plan on getting our boots dirty along the way.

80+

Brand and Web Projects Completed

146

Days of Photo & Video Shooting Per Year on Average

0

Safety Incidents on jobsites in 6+ years

Challenges We Solve for Clients

Recruiting and retaining top talent
Launching a new brand
Updating your brand to better reflect who you are
Lack of in-house marketing expertise or bandwidth
Falling behind your competitors
Lack of online visibility (to recruits or customers)
Inconsistent or nonexistent brand story
Outdated visual brand identity or pursuit kits
Unclear brand structure or architecture
M&A rebrands & transitions
Weak employer branding
Confusing service or market positioning
Low brand trust and proof
Launching a new brand
Launching a new brand
Launching a new brand
Launching a new brand

What FieldWrk Does Best

Branding

Build a brand that works as hard as you do.

Your brand is more than a logo — it’s the reputation, story, and promise that sets you apart in competitive industries like construction, utilities, and waste management. We specialize in building verbal and visual identities for essential industries, where trust, people, and reputation matter most. Whether you’re a century-old contracting company ready to evolve or a growing business looking to stand out, we create branding that reflects your culture and drives measurable results.

Our Branding Services

Explore how we’ve helped clients like Casella Waste Systems and C.W. Matthews bring their brands to life.

Photo & Video Production

Show, don’t just tell your story.

In industries built on hard work, scale, and impact, the right visuals bring your story to life. From jobsite features to recruitment videos, we capture the moments that prove your brand’s value and connect with audiences on a human level. FieldWrk helps you stand out in a world where attention is earned through authenticity.

Our Photo & Video Services

Social Media

Turn social media into a business and recruiting magnet.

For construction firms, utility companies, and equipment dealers, social media is more than a highlight reel — it’s where talent is recruited, clients are influenced, and culture is shared. Gaining followers and growing your online presence is an important part of any social media strategy, and we’ll help you achieve it. But clicks mean nothing if they’re not connected to your business, recruiting, and awareness goals. We help you show up online consistently, authentically, and with purpose.

Our Social Media Services

When you partner with FieldWrk, you gain a proven roadmap for success. Refined over years and hundreds of projects with industry-leading brands.

Web Design & Development

Websites built for trust, clarity, and results.

Your website is often your first impression, and in essential industries, first impressions matter. Whether you’re recruiting, showcasing projects, or attracting new business, FieldWrk builds websites that are clear, functional, easy to update, optimized for SEO, and designed to convert.

Our Web Services

When you partner with FieldWrk, you gain a proven roadmap for success. Refined over years and hundreds of projects with industry-leading brands.

Check out some of our recent website builds for clients like Emery Sapp & Sons,Abernethy Contracting, and Meyer Contracting.

Digital Marketing

Drive growth with measurable digital campaigns.

From search engines to social platforms, digital marketing gives essential industries the ability to reach the right people at the right time. FieldWrk helps connect the dots between channels so every campaign supports your bigger brand goals. No guesswork, no wasted spend — just clear strategies designed to deliver measurable impact.

Our Digital Marketing Services

How We Work

We’ve sharpened our branding and marketing approach over six years of working shoulder-to-shoulder with industry leaders. Our approach to every project is built on collaboration, strategy, and developing creative solutions to your most urgent challenges.

Our Work in Action

LPX Group
Enterprise Branding for a Kentucky Leader
Emery Sapp & Sons
Helping ESS “Own It” in the Hiring Game
Casella Waste Systems
The Power of Great Employer Branding
C.W. Matthews
Getting Georgia Home: Brand Refresh